The Charles brought strategy, creative and content production to Aveda's iconic brand for their biggest product launch to date.
The Charles created custom content to bring to life the narrative pillars and create a word that engages all the senses.
AVERAGE CLICK RATE
AVERAGE ENGAGEMENT RATE
The global Aveda account
Combining the power of art, science, and nature, The Charles brought Aveda a series of engaging paid and organic social assets.
The Charles also was responsible for Nutriplenish launch customer relation assets, bringing strategy and next-level visuals to Aveda's emails, landing pages, PDPs and blog posts.
The Charles also produced internal-facing content, to help Aveda share their plan for Nutriplenish's omnichannel launch to partners and stakeholders.