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The Charles was founded by sibling duo— Aaron Edwards and Samantha Edwards in 2011. With almost identical views on brands, businesses, and the creative/digital landscape, they were inspired to create an agency with a difference. Headquartered in NYC, The Charles has offices in Chicago and London.


A Family Legacy

The Charles was founded with the belief that we would always honor our commitment to our clients, our partners, our knowledge and our creativity by inspiring with our work. The framework of our business and fabric of our culture are rooted in this belief — it's what enables us to continuously go One Step Further a classic catchphrase that's served us well.


A bold, digital experience created and curated by individuals united in their commitment to culture.

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An event series that believes in the power to inspire others through knowledge-sharing.

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A management consultancy focused on helping startup and small businesses achieve operational excellence

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Awards & Recognition

2 x Pencils

WSJ x Netflix Cocainomics

Webby Award

Best Branded Editorial Experience

Creative Review Annual

WSJ x Netflix Cocainomics

High Snobiety

Fast Company

Dazed Digital



Portrait of a Girlboss: How Creative Director Samantha Edwards is Creating
 a Rebellion Via Sincerity

Design Milk - Where I work

Design Stories 6: The Challenging Lives
 of CEOs and Founders Featuring 
Aaron Edwards

The Manual

How the boy from Manchester rose 
to the Top of the Media World.
 Meet Aaron Edwards

Chicago Tribune

Pearachute, a business for kids, now counts their parents as investors