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As digital partners, The Charles Group has lead strategy & execution for Corcoran's Global Franchise Initiative, supporting the launch of Franchises in key markets, ongoing brand support and B2B acquisition.
We drive high-intent traffic to Corcoran’s website through a focused dual strategy: lead generation for sellers via Google and omnichannel buyer and renter campaigns designed for awareness and engagement.
Year after year, The Charles Group has helped Corcoran outperform industry and competitor benchmarks—delivering sustained digital growth in some of the country’s most competitive real estate markets. We have launched advertising campaigns for over 25+ new Franchises nationally and internationally, cementing Corcoran as a key name in real estate in new markets.