After creating The Art of Shaving, one of the most successful shaving and skin care accessories companies, founders Eric Malka and Myriam Zaoui set out to form a new brand. It was finally time to launch the company they conceived 20 years ago: a clean, toxin-free, 100% ingredients- focused brand.
“What Eric and Myriam are setting out to do with Ingredients® is truly game changing for the industry,” says Samantha Edwards, CCO of The Charles Group. “There are many brands in the clean beauty space proclaiming radical transparency, but to actually show the ingredients AND concentration percentages in every product is truly radical.”
As Agency of Record, we’re very excited to welcome this brand into our portfolio. We’re also proud to announce Ingredients® is now a member of The Charles Group Partners program.
Ingredients® is a plant-based, toxin-free, D2C personal care brand with skin, body and personal care collections. Learn more at ingredientswellness.com.