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MAKING IT OFFICIAL: The Charles Group.

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After 10 years as THE CHARLES NYC, we’re pleased to OFFICIALLY announce that we’ve changed our name to THE CHARLES GROUP.

Our original business name was Charles and Company, but as we developed our unique capabilities and culture we became The Charles NYC. Our name change to THE CHARLES GROUP reflects our founding mantra — to transcend the traditional agency model through continuous innovation in our core offerings.

With a firm grasp on strategy, media, design, content and technology we’re proud to implement the next phase of our evolution; THE CHARLES GROUP — where brilliance is THE benchmark.

Catch up on brilliance here.